Keyword: purchase intent
Exploring the impact of mobile marketing tools on the purchase intention of iberian consumers
Sara Teixeira, Ana Nunes
DUTCH J FINANCE MANA, Volume 7, Issue 1, Article No: 27725
https://doi.org/10.55267/djfm/14679
The Effect of Social Media on Consumer Purchase Behaviour in the Mobile Telephony Industry in Zimbabwe
Forbes Makudza, Cleopatra Mugarisanwa, Shingirai Siziba
DUTCH J FINANCE MANA, Volume 4, Issue 2, Article No: em0065
https://doi.org/10.29333/djfm/9299
The Impact of Purchase Intent, Word of Mouth Advertising and Skill Domain of Seller on Quality of Customer Relationship to Sale Life and Savings Insurance Policies (Case Study: Dana Insurance Co., Bushehr Province)
Mohsen Rezaei, Karim Nemati
DUTCH J FINANCE MANA, Volume 1, Issue 2, Article No: 43
https://doi.org/10.29333/djfm/5819